Bracco|ACIST
Guidelines

Version 1.0

December 2025

Bracco Copyright © 2025 | Registered office: Via E. Folli, 50, 20134 Milano, Italy | Share Capital € 104.000.000 f.p. | VAT Milan Comp. Reg. n. 00825120157 | Milan REA n. 348182


Graphic Elements

The co-branding logo represents the visual collaboration between Bracco and ACIST. Its purpose is to highlight the equity of both brands, ensuring that each identity is recognized and respected. Logos are placed side by side, separated by a vertical bar. This divider creates a clear yet balanced distinction between the two brands, while reinforcing the sense of partnership with visual weight and proportions carefully balanced to achieve harmony and consistency. The co-branding logo must always be used as presented in these guidelines, without alterations, distortions, or additional graphic elements.

Minimum digital size:
100px, without tagline

Corporate Colours

Bracco colours

PANTONE 288
RGB: 0-45-114
CMYK: 100-84-33-18
HEX: #002D72

PANTONE 347
RGB: 0-142-79
CMYK: 100-0-80-10
HEX: #008E4F

ACIST colours

PANTONE 288
RGB: 0-45-114
CMYK: 100-84-33-18
HEX: #002D72

PANTONE 424
RGB: 117-117-117
CMYK: 58-47-47-14
HEX: #747574

PANTONE Cool Grey 6
RGB: 173-173-176
CMYK: 38-29-28-0
HEX: #ACADAF

PANTONE 427
RGB: 216-218-221
CMYK: 18-12-12-0
HEX: #D8DADC

We are using imagery in line with the brand identity, with a humane perspective and we focus on people. Warmth, empathy, solicitude and a real world look & feel is very important if you want to engage your target audiences.


Toolkit Downloads

Graphic Elements

Applications

Bracco Copyright © 2024 | Registered office: Via E. Folli, 50, 20134 Milano, Italy | Share Capital € 104.000.000 f.p. | VAT Milan Comp. Reg. n. 00825120157 | Milan REA n. 348182